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Top 7 Tips to Consider While Choosing Best eCommerce Platforms in the Year 2020

ecommerce web development

Ecommerce has become one of the latest trends in the present day and is expanding at an alarming rate day by day. Ecommerce has become the main option for buying and selling products and services via electronic systems online. However, if you are looking out for the best eCommerce platform that saves you both time and money, here are a few tips that you need to consider.

There are many types of platforms available for starting eCommerce stores such as Shopify, woo-commerce, Magento, and many more. When working with this type of platform the development cost is vastly cheaper than other open source solutions.

Magento is one such big name in the eCommerce industry. Magento is available in two different platforms Magento Open Source and Magento Commerce.

On average open-source eCommerce platforms have a 6x annual cost versus SaaS products.

1. Being Updated With The Cutting Edge Technology:

In order to stand out from the crowd in the competitive world of online businesses, it is better to remain updated on the latest technologies. With the technologies advancing now and then, there comes a new update in the eCommerce business which makes it easy for you to choose the appropriate one for your business.

2. Integrations:

This is also one of the major factors to look into for the best eCommerce platforms. Most of the platforms like Shopify, have plenty of tools for you to run your business successfully.

Some of the most popular types of plugins that you should look into are apps to help with the shipping process, accounting plugins to help with sales, taxes, revenues, and profits, email marketing tools, and a reward to your customers for using your products.

It has various types of built-in features like an abandoned cart which helps the user to get back to their cart which they have left or forgotten.

3. SEO-friendly:

Ecommerce platforms come with comprehensive Search Engine Optimization features that enable your eCommerce sites to rank high in search engine results. Some of the important factors to consider while looking for an SEO-friendly eCommerce platform are adding a blog to your eCommerce platform, using your own domain names, and allowing customers to leave reviews. If you are running an online business then SEO will help you to boost your organic traffic and boost your sales for your online business.

4. Mobile-friendly:

More than 60% of online shopping is done from mobile devices. So it is very important to look for platforms that allow customers to easily access your eCommerce site and make purchases on their mobile devices.

5. Payment Options:

Customers always prefer easy options for doing online payments. Some of the popular Ecommerce payment gateways are PayPal, Square, Apple Pay, and Stripe. So be always sure about which payment gateways you are opting for when searching for your Ecommerce platforms. Online stores give us the flexibility to accept multiple payment gateways which include PayPal, credit card, debit card, Amazon pay, google pay. They are proven to increase conversion rates on our stores.

6. Responsive and Elegant Design:

eCommerce website is the main important factor that affects the business and thereby helps in generating more revenues. Always the customers will look forward to a website that offers good UI and an attractive way of showcasing the products. Therefore, it is vital to make the website design highly responsive to better customer conversion rates.

7. Security:

This is also one of the most important things to consider during the eCommerce business. Since Ecommerce is a digital platform that is actively taking financial payments, you need to ensure that your eCommerce site has the necessary protocols for security purposes in place.

Conclusion:

By following the tips above, you should be now able to evaluate every major dimension of an eCommerce platform and this keeps you to get rid of the pitfalls that we often see with some other brands during their initial stages. So, when it comes to making the final decisions always do your research for the betterment of your Ecommerce business.

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    Rushik Shah 24 August , 2020

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