Magento is an ecommerce software that is available to free download from their website. Magento is unlike other open source e commerce softwares that are free to download though. Magento is available in three different variants of which only one of them is free and that is the community edition. There are two other versions magento, ‘Magento Go’ targeted at small businesses and ‘Magento Enterprise Edition’ targeted and mid to large size businesses. Magento has grown in popularity quite quickly compared to the other ecommerce software available on the web. One of the reasons is that magento offers many good features in the basic installation itself. In addition to that there are loads of free modules that are available to enhance the website. Magento has some additional distinguishing features like product display options, mobile template, multi store and multi site, loyalty programs etc. In addition to this you can even customise the Magento store by hiring a Magento web development company like Alakmalak, who have a considerable experience in the same.
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