The end of the year is coming up fast, and we’re already looking towards what next year will bring. By now, in this booming digital world, design plays a crucial role in branding and a company’s reputation.

 

Logos, fonts, and colour schemes make your products or services outstanding in the market. Almost every business knows that having a good website design is very much important as your online presence in this digital world is necessary.

Your website is one of the most essential aspects of your brand’s online representation. It is your website only that can make or break your business and also the place where you generate leads to get higher conversions. Also, there are a lot of other benefits of a good website design for both business and as well as the audience.

Hence, your website should be designed keeping in mind that your audience will have a great eye-catchy and good user experience.

The sole purpose of web design is not just to satisfy your customers but also to simplify the understanding of your product’s or brand’s transmitted information as it impacts how your audience perceives your brand.

Customers care about the good design when it comes to your website, studies have shown again and again that users quickly judge your business based on visuals alone, and will stop using your site if it’s poorly designed.

So, you can’t afford any website failures that might cause your prospects to bounce off your website. Therefore, deciding these factors are important and knowing the latest design trends is instrumental.

But is it enough to have any website design, or do you need more than that? Or if you already have a working site, but you may doubt the value of a redesign.

Or if you have any questions about what web designs trends will dominate in the coming year 2021? Then I have done most of the heavy lifting for you and pulled together the top web design trends that will likely grace your screens.

Here are a few eye-opening facts about designs. Check out some of the biggest web design trends below:

1. Use of Gradient and Bold Colors

Gradients and bold colors are the most trending design patterns for the eye-catching look.

The use of both colors makes a blend of various colors. Gradients and bold colors can be a solid choice for any kind of design as bold colors in design quickly grab the user’s attention and give an outstanding effect to your design.

By using gradient sand bold colors, such that anything you want to show or write will be visible very clearly without any kind of overlapping between theme color, background color, and font color with having enough contrast.

Also, the glow in the dark and highly saturated colors in combination with darker and muted shades will give a luminous feel to the design including a logo color, background, packaging and print material etc.

2. Simple Data Visualization

The main goal of any data visualization is to make visuals simple. There are so many complex data that are very much hard to understand by seeing it at once, so by using simple data visualization you can easily understand the complex data in a couple of minutes.

Nowadays, we are living in a world where so much complex data is being circulated from here to there and data visualization can make understanding of communication more effective and fast.

With the tons of complex data flying around in all parts of our life, as a designer, you should be making that data less scary and chaotic and easier to comprehend. Generally, now the trend is to keep the numbers and show up bigger size fonts than normal text.

Also by using various graphs and charts makes the data visualization very simple, clear and quickly understandable.

3. Storytelling with Simplified Illustrations

Illustration plays an important role in the design as an illustration is worth more than 1000 words.

Many brands are using custom illustrations in their social media graphics, website design and at many more places.

An illustration is a powerful tool for visual communication because by using simplified illustration you can communicate in less space than words. Storytelling through simplified illustration is also very much attractive and way more creative than stock photos.

When you tell a story to your users with a simple illustration, it makes the storytelling simple, appealing and very much emotional. Hence, most businesses find it as an appealing way to share their stories behind their brands, and I am sure this is a trend that is just getting started.

4. Vintage Inspired Colors and typography Craze

This is one of the most common bits of design inspiration that is being used in many websites today.

Almost every website is using vintage colors and the craze of typography. Creative typography is one of the top graphic design trends for 2021 and a huge source of inspiration for many designers and artists worldwide.

Some of the noticeable typography trends are large and small size, creative use of simple typefaces, and artistic fonts etc. Let’s say vintage themes that use white and black, or grey and black colors make an impact on some things that one needs to showcase easily and the user focuses on certain areas of the web page rather than the whole website. In this way, vintage-inspired colors and typography is playing a more pivotal role in modern designs.

5. Black and White

Monochromatic is so old, but 2021 will be the year of seeing black and white more and more sites experiment with having no color at all.

By sticking only to black and white themes some areas of your web design will look more royal and classy.

Utilizing only the colors black and white in web design can be considered boring and outdated, but it’s not true when it’s done rightly, white and black designs can be timeless, chic, very much unique and attractive at the first sight.

If you focused primarily on black and white with high-resolution images, the website will look clean, crisp, modern and on-trend with other contemporary sites.

6. Geometric shapes

Since last year, designers are using a lot of flowing and abstract shapes in their designs. This year, it will be replaced with rigid, hard-edged geometric shapes and patterns.

Geometric shapes are popular as design, navigation elements, and framing components to draw the user’s attention to some parts of the website.

Rectangles and circles are the most common and well known geometric objects when it comes to web design. But in upcoming years other geometric objects such as triangles, hexagons, rhombuses will be used as a trend. Today you have an opportunity to use not only simple figures and shapes but also a huge number of sites all over the world that use complex shapes to show off their own unique style.

The tech business is changing habitually and henceforth the designers must realize the most recent and trending design patterns and need to work with innovativeness and advancement to expand client commitment.

Additionally, to stretch out beyond the design patterns, you should remain in tune with the necessities, and client’s inclinations from the product. In particular, designs with the latest things and trends can converse with the clients in the most interactive manner. In 2021, if you are looking for a modern and user-friendly website to take your brand to the next level, then let’s talk.

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