Digital Marketing

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Posts: Digital Marketing

Internet has revolutionised the flow of information so much that we are now living in an age of information abundance when compared to the late seventies and eighties. So, it has become imperative for businesses to properly harness this constant flow of information to improve their online sales revenues. Digital…[...]
One of the most important tools of any Digital Marketing Campaign is Search Engine Marketing or SEM. Two important aspects of SEM are Search Engine Optimisation (SEO) and Pay Per Click (PPC). Wondering which aspect, you need to focus more? For this, you need to compare the 2 services. Below…[...]
Massive developments in the field of information technology in the last 4-5 decades have really bought the world at our fingertips today. Indeed, now we can talk with people in real-time while being thousands of miles apart physically. This virtual network among humans irrespective of physical or geographical boundaries forms…[...]
When it comes to online marketing, a few things can make or break the deal. Google Analytics and Google Ads are two rather powerful tools, each of them equipped with generous amount of data that allows you to make informed decisions. Additionally, being made by the same company makes linking…[...]
Do you own a local restaurant or perhaps a boutique? Wondering how you can promote your local area business through Facebook ads? In this article, you would find all you need to know about starting to advertising through Facebook. Below is the checklist that will give you a list of…[...]